Special guest blog by Mark Gracey of Flavourfy.
As a new business owner, I’ve found the friendship, advice and format of The Breakfast Board very helpful in reminding myself I’m only human and as such experience the same kind of difficulties that other business owners face – it’s always refreshing to hear from someone else about the challenges they’re facing or the difficult decisions they’re having to make, even if it’s only to reflect "Phew! Thank goodness it’s not just me."
From time to time the board has a guest chair who imparts their specialist business knowledge and advice, so I was honoured to have been asked to guest chair at April’s board. At the previous session we’d had a discussion about managing time around running a business, so it seemed fitting to run my sessions about being effective online:
WHEN YOU’VE GOT A BUSINESS TO RUN, FINDING THE TIME TO NURTURE YOUR ONLINE PRESENCE OFTEN GETS SHIFTED DOWN THE TO-DO LIST, NOT LEAST OF ALL BECAUSE OF THE AMOUNT OF TIME IT CAN TAKE. SO, LEARN SOME TRICKS THAT WILL HELP YOU MAKE THE MOST OF YOUR LIMITED TIME BUT GET MAXIMUM RESULTS FROM YOUR ONLINE COLLATERAL.
My original thought was to run a discussion about how we can improve on our business’s online presence so that we can still run our business without being overrun with tweeting, facebooking and blogging. So I came up with a spider-ish diagram (see below) to drive the conversation, but as is the way with The Breakfast Board, it not being a one-way-street, the discussion actually went off in a number of (interesting) directions.
To quickly run through my diagram, here’s my five key tips for making the most of the Internet for your business and being effective online:
So, that was the basis of the discussion I was expecting to guest chair. However, we talked about various things around the points I make above, but also about website hacking, social media in general and digital marketing strategy.
Here’s some of the key takeaways from the session:
Overall, it was just great talking to like-minded business owners about how they succeed online, learning new tips myself along the way. Plus I think everyone enjoyed themselves :)
Click Here for our calendar of upcoming The Boardroom events...
Join The Mailing List!
Add your details here to receive The Boardroom updates with unique tips for business marketing, strategy and customer management...