'Small Beats Big' Tip 4 in a series of practical strategy, marketing and branding tips this week in the run up to Friday's Butterfly Branding Webinar with Studio Maximus's Neil Humphreys.
Small Beats Big Tip 4: Make It Personal
As a small-er business, you have the advantage of being able to apply some personality to your business, and to reflect that in your dealings with the outside world. Big businesses struggle with this as they cannot control all the conversations and different levels of employee engagement, across the whole organisation.
As a result they can suffer from inconsistent customer experiences and conflicting messages about what they stand for.
So don't let this pass you by:
If you've enjoyed this article from The Boardroom Blog, please share it on your preferred social network, and join our mailing list to receive more unique tips, insights and special content on helping small businesses compete in the real world.
THE WEBINAR: Friday 28th Feb 2014, 1:30 PM - 2:30 PM GMT
REGISTER HERE: https://attendee.gotowebinar.com/register/7153072262665008897
By Kevin Sheldrake
Click Here for our calendar of upcoming The Boardroom events...
Join The Mailing List!
Add your details here to receive The Boardroom updates with unique tips for business marketing, strategy and customer management...